Ashcrest Joinery – Bespoke Craftsmanship Website Redesign

Client

Jabberuk

Budget

$700

Time

10 Days

Visit Site

https://www.ashcrestjoinery.co.uk/

🔴 The Challenge

The Ashcrest Joinery website had several key issues affecting its performance and brand presentation:

  • Outdated Visual Design: The site lacked a modern, premium visual identity that reflects the high-quality craftsmanship of the brand.
  • Poor Service Showcase: Joinery projects, bespoke furniture, and custom work were not highlighted clearly or attractively.
  • Low User Engagement: Visitors had difficulty finding project examples, service explanations, and contact information.
  • Design Structure Issues: Layout was inconsistent and did not communicate trust or expertise effectively.
  • Weak Lead Focus: There were no clear conversion triggers (CTAs) to encourage inquiries or quote requests.

These challenges made it difficult for visitors to understand Ashcrest Joinery’s value, craftsmanship, and range of services, resulting in lower engagement and fewer new leads.

✅ The Solution

We redesigned the website with a strong focus on craftsmanship, clarity, and professionalism:

  • Created a modern, refined design that reflects bespoke workmanship
  • Improved layout structure to clearly present services and expertise
  • Highlighted completed projects with clean visuals and descriptions
  • Enhanced typography and spacing to build trust and credibility
  • Added clear call-to-action sections to encourage enquiries
  • Optimized the website for mobile devices and smooth performance

Technologies:

Client Reviews:

Rajib, was brilliant on this task. There were a few hiccups along the way, but they were down to me and not Rajib.

Jabberuk
Owner

0+ Projects Completed 🔥

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Key Results

Speed Score
0 %
Organic Traffic
+ 0 %
Leads Generated
0 X
Mobile Responsive
0 %

Development Process

Requirement Analysis & Research

Understanding business goals, target audience, and property niche.

Planning & Wireframing

Structuring pages, user flow, and content hierarchy.

Branding & Visual Direction

Selecting colors, fonts, and layout style suitable for real estate.

UI/UX Design

Designing modern, clean, and conversion-focused layouts.

Website Development

Building the website using WordPress with clean, scalable structure.

Responsive & Performance Optimization

Ensuring speed, mobile compatibility, and smooth interaction.

Testing & Final Launch

Cross-browser testing and final quality checks before delivery.

Project Screenshots

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