Client
rosidnet
Budget
$1200
Time
14 Days
Visit Site
https://www.plumblondon.com/
🔴 The Challenge
Plumb London needed a professional website that reflected its position as a trusted local provider of plumbing, heating, boiler installation, and emergency services throughout London. Before the redesign, the site required stronger service organization, better emphasis on trust and credibility, and clearer paths for visitors to request quotes or contact for service. (plumblondon.com)
Key challenges included:
- Wide range of plumbing, heating, and boiler services not presented in a user-centric structure
- Trust and credibility signals such as customer reviews and qualifications not highlighted effectively
- Calls-to-action lacked prominence to drive bookings and service requests
- Visitors needed reassurance on quality, safety standards, and local coverage
✅ The Solution
We delivered a strategic custom website design that positions Plumb London as a reliable, local expert in plumbing, heating, and boiler services — clearly presents service offerings, emphasises trust through customer feedback, and encourages visitors to take action. (plumblondon.com)
Key solutions included:
✅ Clear Brand Positioning & Trust Messaging
Crafted messaging that highlights Plumb London’s commitment to excellent customer service, local expertise across London, and fully qualified plumbing and heating engineers. Integrated strong social proof from hundreds of positive customer reviews to reassure prospects.
✅ Organized Multi-Service Presentation
Structured services into clear categories that make it easy for visitors to find specific help:
- Boiler Repairs & Installations
- Central Heating Services
- General Plumbing Solutions
- Drainage Services
- Emergency Plumbing Support
- New Boiler & Heating System Installation
This intuitive navigation helps visitors immediately locate the service they need.
✅ Trust & Credibility Boosters
Displayed a high overall rating and numerous positive customer testimonials directly on the site to build confidence with new visitors. Many reviews highlight prompt service, professional engineers, clear communication, and repeat business.
✅ Lead-Focused UX/UI Design
Placed strong calls-to-action such as “Book Now,” “Get a Quote,” and “Contact Us” prominently throughout the site to help visitors convert — whether they need routine maintenance, boiler installation, or emergency support.
✅ Local Coverage & Accessibility
Showcased extensive London coverage across all major boroughs and highlighted readiness to respond quickly, reinforcing local trust and encouraging bookings from across the city.
Technologies:
- CMS/Platform: WordPress 💻
- Builder: Elementor Pro 🏗️
- Core Plugins: JetEngine, WooCommerce, Crocoblock, ACF Pro, JetSmartFilters
- SEO & Marketing: Yoast SEO 🚀
- Code / Languages: HTML5, CSS3, JavaScript
Client Reviews:
Custom services website designed to showcase plumbing, heating, and boiler solutions across London, build credibility with strong customer feedback, and drive qualified leads with clear service pathways and strategic calls-to-action.
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Key Results
Development Process
Brand & Requirement Discovery
We gathered client requirements, business goals, target audience details, and branding expectations to understand the niche clearly.
Content & Structure Planning
We planned the website structure, page flow, content sections, and call-to-actions to ensure clarity and conversion.
Custom UI/UX Design
We designed a unique, modern, and brand-focused layout that reflects the business identity and builds trust.
Website Development
The approved design was developed into a fully functional WordPress website with clean and scalable structure.
Responsive & Cross-Browser Optimization
The website was optimized for desktop, tablet, and mobile devices, ensuring consistency across all browsers.
Performance & SEO Setup
We optimized loading speed, basic SEO structure, and overall performance for better visibility and user experience.
Testing & Final Launch
Final testing was completed, revisions were applied, and the website was successfully launched.
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