Client
soultech73
Budget
$3000
Time
26 Days
Visit Site
https://kerriganroofing.com/
🔴 The Challenge
Kerrigan Roofing & Restoration needed a professionally branded website that clearly communicates its full range of exterior services — including residential & commercial roofing, siding, windows, gutters, storm damage, and maintenance — while building trust and driving more inquiries. Their previous online presence lacked structured service clarity and strong local authority for Dayton, Columbus & Cincinnati markets.
✅ The Solution
We delivered a custom website design focused on:
✅ Clear Brand Messaging & Positioning
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Positioned Kerrigan as a trusted GAF Master Elite® certified roofing contractor — a distinction fewer than 3 % of contractors hold, reinforcing quality assurance.
✅ Comprehensive Services Structure
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Organized services into easily navigable sections: Roofing (residential & commercial), Roof Repair & Replacement, Storm Damage, Siding, Gutters, Windows, and Maintenance.
✅ Trust & Credibility Boosters
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Highlighted A+ BBB rating, Angie’s List positive ratings, and warranty strengths to build customer confidence.
✅ Lead-Focused UX/UI Design
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Strategically placed Free Estimate / Contact CTAs throughout the site to improve conversion and encourage inquiries.
Technologies:
- CMS/Platform: WordPress 💻
- Builder: Elementor Pro 🏗️
- Core Plugins: JetEngine, WooCommerce, Crocoblock, ACF Pro, JetSmartFilters
- SEO & Marketing: Yoast SEO 🚀
- Code / Languages: HTML5, CSS3, JavaScript
Client Reviews:
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Key Results
Development Process
Brand & Requirement Discovery
We gathered client requirements, business goals, target audience details, and branding expectations to understand the niche clearly.
Content & Structure Planning
We planned the website structure, page flow, content sections, and call-to-actions to ensure clarity and conversion.
Custom UI/UX Design
We designed a unique, modern, and brand-focused layout that reflects the business identity and builds trust.
Website Development
The approved design was developed into a fully functional WordPress website with clean and scalable structure.
Responsive & Cross-Browser Optimization
The website was optimized for desktop, tablet, and mobile devices, ensuring consistency across all browsers.
Performance & SEO Setup
We optimized loading speed, basic SEO structure, and overall performance for better visibility and user experience.
Testing & Final Launch
Final testing was completed, revisions were applied, and the website was successfully launched.
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